THE NCAA
SOCIAL GRAPHICS
This is a social media graphic for the 2021 NCAA Division I Women’s Basketball Tournament featuring original illustration and artwork. The concept is a cohesive, engaging map highlighting the locations and facilities hosting basketball games during the duration of the tournament. The design incorporates hand-drawn icons and buildings in addition to colors and patterns specific to the 2021 NCAA marketing campaign. The final design was utilized on NCAAWBB's Instagram, Twitter, and Facebook and received an accolade from Jeffrey Donley, the Coordinator of Digital and Social Media with the Championships and Alliances branch of the NCAA.
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CLIENT: THE NCAA
SKILLS: SOCIAL MEDIA DESIGN AND DIGITAL GRAPHICS
PROGRAMS: ILLUSTRATOR, PROCREATE, PHOTOSHOP, AND INDESIGN
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First Drafts
